INTRODUCING THE Q5 ESTATE AGENT VALUE MANAGEMENT PROGRAMME FOR OBTAINING AND MAINTAINING ACCREDITATION


This is a development Programme for individual estate agents, their agencies (principals / franchise) and their head office (franchisor). Each has distinctive roles to play in order to fulfil their responsibilities towards one another. This is a value chain with three links – and the chain is only as strong as the weakest link – connecting sellers on one end with buyers on the opposite end.

PREAMBLE

Few people have the internal drive to improve themselves without external motivation. External motivation drives all people to achieve more. For estate agents, the motivation to subscribe to the Q5 ESTATE AGENT VALUE MANAGEMENT PROGRAMME is based on:

The desire to gain and the fear of losing – the two strongest human motivators. In business, money is the indicator of how much is gained and how much is lost as indicated below.


THE DESIRE TO GAIN

The selling of property – as a subscriber to the Q5 ESTATE AGENT VALUE MANAGEMENT PROGRAMME, a measurable ability to sell more property, more often.

Creating a “life-long” passive income that could be bequeathed to heirs as long as they comply with minimum requirements.


THE FEAR OF LOSING

Selling less property, less often

No opportunity to be gainfully part of the future


INTRODUCING THE FUTURE

The property valuation profession will soon change and within three years there will be no need for property valuators in its current format.

A decision tool providing:

1. Property values that are up-to-date,

2. Consistently more accurate than any human being could ever be

3. Available immediately (within seconds)

4. At a fraction of conventional costs

5. Creating passive income for accredited contributors

is soon to be introduced by GLOBAL PROPERTY EXCELLENCE (Pty) Ltd.


THE ROLE OF ESTATE AGENTS

Estate agents have to find fresh stock to sell by canvassing. This drudgery can now be made a profitable venture by combining it with populating a Data Template on any digital device while interviewing occupant(s). Once that data is uploaded and accepted, that particular property is locked on the data provider’s name for life as long as the data is kept fresh by annual revisions.

Every time the Q5 Automated Value Tool (Q5AVT) is accessed for a valuation on that property, the data provider will automatically receive a percentage of the current fee.

Estate agents as data providers are free to lodge any number of properties , situated in any geographic region. It means they can vigorously canvass for fresh stock to sell and while working towards their shorter term income they are also building their capacity to earn life-long passive income.

Data will only be accepted from accredited estate agents (data providers) with a proven track record of high repute.


MANAGING THE REPUTATION OF ESTATE AGENTS

Since the accuracy of data is vital, only data contributors of good standing will be allowed to be part of this exciting new property valuation process.

Subscribing to the Q5 Estate Agent Value Management Programme creates a win-win scenario for individual agents, agencies (franchisees) and franchisors – and ultimately sellers and buyers of property. It is all about managing the reputation of individual agents, influencing the reputation of franchisees and ultimately influencing the reputation of franchisors. A Reputation Index is computed for each individual agent, indicating how each agent is impacting the Reputation Index of the franchise, indicating how each franchise is impacting the reputation of the franchisor. These indices are widely published and a dynamic strategy will ensure buyers and sellers will support those with a high index and avoid those with a low index. A special user-friendly Tool-of-Choice will be available to all sellers and buyers, free of charge.


INTRODUCING THE QUALITY 5 ESTATE AGENT VALUE MANAGEMENT PROGRAMME

This development tool elevates professional estate agency skills beyond conventional levels. To assist estate agents and their administrative staff, specific agency and business processes are evaluated in order to know what to develop, and in what order of priority remedial steps should be applied. This development Programme is scientifically sound, and it addresses hard-core practical issues revolving around the duties of agents, administrative staff, business & professional service providers, franchisees and franchisors – the complete value chain where all role players are interdependent.

In order to portray critical remedial steps in a user-friendly manner, it is reduced to relevant, accurate and timeous information published on a digital device of choice – from mobile phones to flat screens in offices. It will portray simple sets of graphs with their interpretation for motivational purposes, a decision task sheet for specific remedial action, customised in such a manner to only address the development needs of the relevant decision maker – whatever his/her job description.

Since it is a development programme comprehensive assistance is given to all subscribers to continuously improve their performance on critical agency or business processes. This process establishes industry benchmarks creating further distance between subscribers (those who constantly want to improve their performance) and non-subscribers (those who could not care). The latter will soon find them being avoided by serious sellers and buyers of property.

The detail of this dynamic development programme (with its exciting benefits or its grave consequences) will be explained during a presentation of 20 minutes followed by questions and answers for 40 minutes.


SUMMARY OF TECHNICAL DETAIL

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The bottom line of this Q5 ESTATE AGENT VALUE MANAGEMENT PROGRAMME is subscribers win and non-subscribers lose.


This is life (a Biblical principle) – those who develop themselves win and those who refuse to development stay behind, to lose even what they have.

A Reputational Index is computed for every practising estate agent  –  whether they subscribe to this development programme or not. This Reputational Index is widely published and sellers and buyers will be mobilised to use the free Best-for-Me Tool.

This tool will identify which agency/agent to contact when sellers and buyers want to enter into a property related transaction.

It is otherwise impossible for a seller or buyer to take an informed Best-for-me Decision.

Since a Reputational Index determines who sellers and buyers will approach, estate agents,   principals and franchisors need the highest possible Reputational Index. Therefore, this Programme identifies what are the issues that could possibly erode the reputation of the agent, the principal or the franchisor. It starts with a single agent that could dent or build the reputation of the whole organisation - every other principal in the country and the franchisor.


That is why the Q5 ESTATE AGENT VALUE MANAGEMENT PROGRAMME is both comprehensive and intensive.

It evaluates and monitors:


1. The personal performance and conduct of an individual estate agent

2. The performance of support staff - all four categories - few people even know exist

3. The performance of professional & business service providers

4. Risks that could prevent a consistently high Reputational Index

5. Adherence to, and compliance with business- and trade-related best practices


It is important to remember that all the above is interdependent. All is impacting on the other, and often the impact is accumulative. It means that a small issue is carried over to the next category where there might also be a small issue, but their combined influence has a significant impact on another small issue in another category. This snowball effect results in different inefficiencies reflected in unnecessary higher costs and lower income. For estate agents, their Reputational Index is directly impacted by (i) their own conduct but then also by issues they have no direct control over such as (ii) trade related, or business related best practices, (iii) the manner in which external risks to their reputation are managed, (iv) business and professional service provider performance and the (v) actions of support staff. That is why all the above is reflected by computing sub-indices based on sound academic methodology. For accuracy, they are statistically weighted.


THE IMPORTANCE OF A REPUTATIONAL INDICES


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